LinkedIn is one of the top social media sites to focus social media marketing on. It is also the number one social media site for business networking and business to business success because it is built with professionals in mind. The way you approach your activities on LinkedIn is also different than how you approach…
While social media marketing thrives on engagement, getting high quality backlinks are still an advantageous pursuit in order to build your online reputation with the search engines. Backlinks are simply a link to your website, from another website. While this sounds simple enough, the trick is making sure that the website that is linking to…
A landing page is the page that visitors are directed to through your inbound links. If these visitors do not have trust, they will quickly click away and you will be at risk for losing potential customers and for getting points against you in the search engines. In order to assure that you earn customers…
While some companies are making millions through lead generation, other businesses that are trying to break into online marketing are getting left in the dust due to poor practices. Knowing the best lead management for best online business will help your company if you are struggling to come up with a system that will help…
The goal of every website is not only to gain traffic, but to gain targeted traffic who is most likely to take action or make purchases. The best way to do this is to build site authority to optimize website results. Building your website as an authority for targeted traffic creates higher opportunities to increase…
The importance of SEO is that it allows your website to become indexed properly in the major search engines. The major search engines are Google, Yahoo and Bing with over 300 million searches being performed every day. If your website is not rated to show up on the first page of those search engines, the…
The internet demands innovative new strategies, consistently applied, in order to succeed. Using older proven marketing methods can still create powerful results. AIDA is a classic sales structure that was developed by Elias St. Elmo Lewis (March 23, 1872–March 18, 1948) in the late 1950s. AIDA is also known as the “Hierarchy of Effects”. It…
Knowing how to standout on LinkedIn will make the difference between being an invisible profile in a sea of endless profiles and getting on top of your competition. There are over 100 million registered profiles on LinkedIn with the smallest percentage of consistently active members. What this means is that while your competition may have…
If you are considering adding this additional income stream to your online business there are 3 ways to create a successful membership site. Use these tips to update your current strategic plan for your membership site, or to create a brand new one. A Great Sales Letter for a Successful Membership Site A sales letter…
Regardless of what your podcast is about there are proven techniques that can maximize them for the greatest success. These 5 tips for starting your own podcast can help you get started in the right direction. You can use them for either audio or video podcasts. Create a Branding Concept for Your Podcast If you…
