LinkedIn is one of the top social media sites to focus social media marketing on. It is also the number one social media site for business networking and business to business success because it is built with professionals in mind. The way you approach your activities on LinkedIn is also different than how you approach…
Even the savviest online marketer can get overwhelmed with how much there is to do to make their brand climb to the top of the search engines and reach the potential of conversion rates. With onsite and offsite search engine optimization, the importance of offering top quality content on a consistent basis, and remaining successful…
Hangouts on Air for Google+ was released last September but stayed unavailable to the general public, but Google has recently announced that it will start rolling out this new Google+ feature to users worldwide. Google+ Hangouts on Air is a live video chat that allows for up to nine other participants to join in the…
Everyone knows that content is King on the internet. Posting relevant and timely content that focuses on the keywords or keywords phrases that will help your customers find you is not only successful for search engine optimization, but for ongoing social media engagement. Knowing how to create that content is something that even professional web…
While social media marketing thrives on engagement, getting high quality backlinks are still an advantageous pursuit in order to build your online reputation with the search engines. Backlinks are simply a link to your website, from another website. While this sounds simple enough, the trick is making sure that the website that is linking to…
It is no secret that online marketing continues to evolve and if you are not keeping up with the trends, your business is at risk of becoming obsolete. Consumer expectations are growing and customers demand interactivity with the brands they are purchasing across every channel including the ability to shop online through their computers and…
Infographic directories are a great way to get natural backlinks for your search engine optimization efforts. The idea is to create a great infographic that will be shared, liked and embedded from infographic directory visitors in order to increase your social signal with high quality backlinks. While many directories are not your best bet to…
While some companies are making millions through lead generation, other businesses that are trying to break into online marketing are getting left in the dust due to poor practices. Knowing the best lead management for best online business will help your company if you are struggling to come up with a system that will help…
The importance of SEO is that it allows your website to become indexed properly in the major search engines. The major search engines are Google, Yahoo and Bing with over 300 million searches being performed every day. If your website is not rated to show up on the first page of those search engines, the…
Believe it or not, marketing is all about storytelling. Social media marketing is a great way to get your fans/followers to share your stories with others. If you are able to tie your users and your business together with social networks it will directly have an impact on the effectiveness of your social media efforts….
