Turning your website into a social destination is the number one thing you can do to build your business on the internet. The days of building a website and doing nothing more than announcing your mission statement and maybe updating a product now and then are over. People need to feel a social connection with…
No matter how fantastic your products or services are, if you don’t build trust first, you are not going to be able to build business by engaging with potential new customers or converting them to paying customers. Therefore, building trust should come in to play with every effort. Creating the foundation starts with how you…
Businesses are stumbling over the huge marketplace switch from being able to write about features and benefits of a product in the most professional way and being able to get the sale on that alone. Today, customers want to feel like a relationship has been built. They not only need to have a use for…
SEO is something every website that is serious about becoming successful pursues and while it is important, there are other more important tasks that your business needs to excel at in order to gain an edge on the competition for online activities. When you know what those tasks are and focus business building efforts in…
Infographics are those images you see that contain a specific amount of data in a creative and eye catching way. They include images such as graphs or pie charts and can be about any type of topic. The best designed ones are also highly viral and when they are shared by a lot of people…
The importance of social media marketing is well known, but how to effectively manage social media efforts is still a gray area for many businesses. When you are able to utilize social media to gain its full impact on the market, set goals that will optimize your efforts and monitor results in order to build…
While your competitors are busy creating content to market with, you can gain an edge by creating web copy that is geared toward gaining trust, increasing engagement and improving search engine rankings. The reason for this is because when you focus on creating excellent web copy; it works best if you create with a “If…
Let’s face it, when it comes to online marketing, there are a lot of choices. Many businesses test endlessly in order to find the marketing techniques that will give them the best return on investment. If your business is wondering where to start, there are four techniques that are time tested and proven to get…
StumbleUpon is a social bookmarking site that is often overlooked when businesses are working to create an online presence. But it can help draw traffic, create more weight for your site and increase your rankings in the search engine pages. Plus, since StumbleUpon is one of the most popular and well used bookmarking sites, it…
Billions is spent every year by the top corporations for pay per click advertising for good reason, because it works. It is the most cost effective targeted online advertising that your business can invest in. Pay Per Click advertising requires creative and strategic efforts to utilize the best keywords that are most likely to be…
