Tips for Better Link Building

Most internet marketers know the value of building links in order to get web site traffic.  The more traffic you have to your site, the more sales you can make.  But a lot of you find the task difficult.  So to help you out, here are a few tips to get you started on the right path:

  1. Create Good Quality Content – The content on your site is what will draw visitors and allow them to link to your site.  Post some how-to content and high-quality landing pages that tell visitors how valuable your site is as an industry resource.
  2. Consider Posting News Content – In reviewing keyword searches, “news” showed as a popular word search.  Posting relevant and timely news about your industry can be a link magnet.  However, if your site content is based on news, frequent updates will need to be made to keep readers coming back.
  3. Offer Expertise Through Guest Blogs – Posting your expertise on other sites encourages industry enthusiasts to link to your site for future reference as well as the new content you post there.  Simply add the link to your site in the posting.  But be sure the content you are posting is relevant to the overall site content.  For example, don’t post web designing information on a home designing site.
  4. Reverse Engineer Your Competitor’s Links – Find out where your competitors are getting their inbound links from and the pages that are attracting the links.  For example, if the links are coming from forums, you can participate in the same forums and post content in the same threads, gathering some of those links for yourself.  In addition, you can reach out to different sites and ask about linking opportunities if your content is relevant to their site.

There are many more tips and hints for building good quality inbound links, and if you know a few feel free to post here.