You have built your business from the ground up, following your business plan to the letter. You have developed your marketing strategy, and you have a good start toward getting your business known. But being known does not buy the groceries. You have to create sales. Some businesses basically just throw a net out into…
Most people check for their news and weather each day, and a lot of them do it on their computers. If they have something they are particularly interested in, like a hobby or industry news, they check press release sites to see the latest buzz. In going to those sites, they see the latest news…
No matter what business you are in, or what your product niche is, getting to a level of making a profit takes some time and energy. It’s just a fact of life. If someone promises you that you will be a millionaire overnight by running a business, it’s sorry to say that the promise may…
Well, ok….the cat walking on your keyboard isn’t human, but the title says it just right. We are all human, and we can make mistakes. But what you do in handling those mistakes can make or break your business. First of all, if it’s just a typo on your web site, it’s simple to fix. …
When you are marketing your web site and your products or services, you make every effort to be sure that people hear about you and want to learn more about you. Online advertising as well as word of mouth and physical mailings have been helping to get the word out there, and you’re seeing some…
So you’re browsing the internet. Either you are bored, or you’re looking for specific information. Your search engine results listing has just listed what you think may be the perfect site for what you are looking for. So you innocently click the link. Then you wait. And wait. In the meantime, several pop-ups appear asking…
In planning your internet marketing strategy, it is important to develop a budget for any expenses that arise. No matter what business you are in, there are times when unexpected expenditures come up, and you need to make sure there are enough funds available to cover those emergencies as well as maintain your current efforts….
There is never anything in marketing, both online and offline, that is a sure bet. The marketing process can sometimes come down to trial and error to see what works best for your business. There are times when the area you are from, the type of products and services you are marketing, and your own…
Marketing is more than just a list of things to do so that people know who you are and what you want to sell. Sometimes even if you have done everything on the list in the right order, you still may not find the success you want. In that case, look very closely at your…
Internet marketing can be a fun project, and yet at times it can be frustrating. There are a lot of steps to take to get the most out of your marketing efforts and to get the results you plan for. Everything you do in completing your marketing plan is necessary in order to reap the…
